The short version
- Your buyers are other businesses, and a Facebook Page is one channel among several for them. It works best as the place local tenants, owners and job seekers check you out.
- Space for lease posts work when they give size, location and features, and a clear way to ask.
- Tenant and local business posts show you know the street, which is half the sale.
- Don't promise returns, rent growth or what a property will be worth.
Commercial deals close slowly and on relationships. Before a business owner calls, they look up your name and want to see local, current and real. These commercial real estate social media post ideas are for the Page they find.
The examples describe spaces, streets and processes. None predicts a market or promises an investor a result, which falls under separate rules. Residential agents handle their own version of this, as shown in our real estate agent post ideas.
What commercial real estate social media post ideas should do
- Gives size, location, features and a way to ask.
- Shows you know the block, the traffic and the neighbors.
- Names a real broker with a phone number.
- Keeps financial claims and forecasts out.
Space for lease and for sale posts
Space spotlight
For lease: [number] square feet of ground-floor retail on [street], with large front windows and a rear loading door. Parking for [number] cars. Contact [name] at [phone].
Photo: The storefront in daylight, with the lease sign.
Walk-through video
60-second tour of the suite at [address]: the entry, the open floor and the break room. Message [name] for a private walk-through.
Photo: A hallway shot from the doorway.
Floor plan flexibility
This space at [building] can be split into 2 suites. Smaller teams could take half. Talk to us about what your business needs.
Photo: A floor plan with the dividing line drawn.
Recently leased
Welcome to [tenant], who leased [number] square feet at [building]. Stop in when they open on [date].
Photo: The new tenant's logo on the door, with permission.
Tenant and street stories
Tenant stories show you care what happens after the lease. Apartment and rental managers also like these, as seen in property management post ideas.
Tenant of the month
Stop by [tenant] at [building]. They've been here [number] years and make a great [product or service]. Tell them we sent you.
Photo: The tenant at their counter, with permission.
Grand opening
[Tenant] opens their doors on [date] at [address]. We helped find the space, and now it's their turn. Come say hello.
Photo: A ribbon across the door.
Street update
New sidewalks and lights are going in along [street] this season. Expect some noise and some detours. The businesses on the block are open as usual.
Photo: A crew working beside open storefronts.
Walk the block
A morning walk down [street]: [number] businesses, [number] food stops and a corner that always smells like fresh bread. Ask us what's open to lease.
Photo: A sidewalk view with shopfronts, no faces.
Plain advice for owners and tenants
How to read a lease term
A triple net lease means the tenant pays a share of taxes, insurance and maintenance on top of rent. Ask what's included before you sign. We're glad to explain any term.
Photo: A lease page with a highlighted line, details blurred.
Questions to ask on a tour
Touring space this week? Ask about parking, signage rules, who handles repairs and how deliveries work. We'll go through your list with you.
Photo: A clipboard inside an empty suite.
Prepare to relocate
Lease ending next year? Start the conversation early, ideally well before the date. We'll help you compare options without pressure.
Photo: Moving boxes stacked in an office.
Owner check-in
Own a building and wondering how it's doing? Ask for a short review of how it's marketed and who's seen it. No obligation.
Photo: A building exterior at dusk.
Team, events and hiring
Meet the broker
I'm [name]. I've worked [number] years placing local businesses in [town]. Ask me about [niche]. [Brokerage] | [License number].
Photo: A broker outside a building with a clipboard.
Chamber breakfast
We'll be at the [chamber or association] breakfast on [date]. If you're thinking about a new space this year, come say hi.
Photo: Name tags on a table.
Intern or analyst opening
We're hiring a [role] in [town]. You'll help with tours, research and paperwork. All backgrounds welcome. Message [name].
Photo: A tidy desk with a monitor.
Thank-you to partners
Thanks to [attorney], [lender] and [contractor] for helping this month's deal go smoothly. Good partners matter.
Photo: The partners together outside a building.
A simple week for a commercial broker's Page
Commercial buyers don't scroll daily, so keep to a steady 2 or 3 posts. A weekly posting schedule helps you plan, and what to post on your business Facebook Page covers the basic mix.
2 or 3 posts a week
- TueSpace or buildingFacts, photos and a way to ask.
- ThuTenant or streetA local business or a block update.
- FriPlain advice or teamA lease term or a broker intro.
What not to post as a commercial broker
Do
- Give size, location, features and a phone number.
- Ask tenants before you feature them.
- Keep a record of approved posts.
- Stick to descriptions of space and streets.
Don't
- Promise returns, rent growth or future value.
- Post a confidential deal or price before it's public.
- Share a client's building or plans without consent.
- Guess at zoning in a public comment.
